How far would you go to promote your projects? Because it seems Ryan Reynolds may have found the newest viral marketing strategy to publicize your forthcoming feature: Admit that you’re not a triple threat compared to your co-star in an upcoming film, then segue to a trailer for your movie. Such a sneaky strategy, especially when said trailer does not feature said co-star.

Confused? Reynolds posted a tweet, dedicated to Hugh Jackman. The two have been somewhat close lately due to the recent announcement of Wolverine’s return in Deadpool 3. So it’s no surprise that Reynolds would greet his Tony-winning actor friend on social media. However, the tweet had a hidden motive, as the video featured Jackman dancing with Will Ferrell, which quickly turned into a movie trailer for Reynolds’ upcoming movie, Spirited.



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